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Southern Sweden Design Days is an annual design festival in Malmö aiming to highlight
& build knowledge about various design processes.

Form/Design Center is the main venue for architecture, design
and craft in southern Sweden. In the summer of 2019 I worked with their inhouse communications team on a mission to create a brand identity and visual concept for the festival. With focus on sustainability, collaboration, development and innovation I developed the concept called The Core. Each design solution has
a fundamental idea at the core. Here the beautifying elements
are stripped away and the core is revealed.

Southern Sweden Design Days is an annual design festival in Malmö aiming to highlight & build knowledge about various design processes.

Form/Design Center is the main venue for architecture, design and craft in southern Sweden. In the summer of 2019 I worked with their inhouse communications team on a mission to create a brand identity and visual concept for the festival. With focus on sustainability, collaboration, development and innovation I developed
the concept called The Core. Each design solution has a fundamental idea at the core. Here the beautifying elements are stripped away and the core is revealed.

Southern Sweden Design Days is an annual design festival in Malmö aiming to highlight & build knowledge about various design processes.

Form/Design Center is the main venue for architecture, design and craft in southern Sweden. In the summer of 2019 I worked with their inhouse communications team on a mission to create a brand identity and visual concept for the festival. With focus on sustainability, collaboration, development and innovation I developed the concept called The Core. Each design solution has a fundamental idea at the core. Here the beautifying elements are stripped away and the core is revealed.

Southern Sweden Design Days
is an annual design festival in Malmö aiming to highlight &
build knowledge about various
design processes.

Form/Design Center is the main venue for architecture, design
and craft in southern Sweden. In the summer of 2019 I worked with their inhouse communications team on a mission to create a brand identity and visual concept for the festival. With focus on sustainability, collaboration, development and innovation I developed the concept called The Core. Each design solution has
a fundamental idea at the core. Here the beautifying elements
are stripped away and the core is revealed.

Southern Sweden Design Days is an annual design festival 
in Malmö aiming to highlight & build knowledge about various design processes.

Form/Design Center is the main venue for architecture, design and craft in southern Sweden. In the summer of 2019 I worked with their inhouse communications team on
a mission to create a brand identity and visual concept
for the festival. With focus on sustainability, collaboration, development and innovation I developed
the concept called The Core. Each design solution has
a fundamental idea at the core. Here the beautifying elements are stripped away and the core is revealed.

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Huge thank you (!) to Tobias Rehnvall for help with logo- & social media animation concepts.

Huge thank you (!) to Tobias Rehnvall
for help with logo- & social media animation concepts.

Huge thank you (!) to Tobias Rehnvall
for help with logo- & social media
animation concepts.

Huge thank you (!) to Tobias Rehnvall
for help with logo- & social media animation concepts.

Huge thank you (!) to Tobias Rehnvall
for help with logo- & social media
animation concepts.

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ANDREAS PEDERSEN
A graphic radness creator specialised in crafting memorable brand experiences through graphic design, illustration & lettering.
You can find my contact details below /

M / contact (at) andreaspedersen.se

T / 0768 65 54 16

ANDREAS PEDERSEN
A graphic radness creator specialised in crafting memorable brand experiences through graphic design, illustration & lettering.
You can find my contact
details below /

M / contact (at) andreaspedersen.se

T / 0768 65 54 16

ANDREAS PEDERSEN
A graphic radness creator specialised in crafting memorable brand experiences through graphic design, illustration & lettering.
You can find my contact details below /

M / contact (at) andreaspedersen.se

T / 0768 65 54 16

ANDREAS PEDERSEN
A graphic radness creator specialised in crafting memorable brand experiences through graphic design, illustration & lettering.
You can find my contact details below /

M / contact (at) andreaspedersen.se

T / 0768 65 54 16

ANDREAS PEDERSEN
A graphic radness creator specialised in crafting memorable brand experiences through graphic design, illustration & lettering.
You can find my contact
details below /

M / contact (at) andreaspedersen.se

T / 0768 65 54 16

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